Business Development and Management

Data

Official data in SubjectManager for the following academic year: 2024-2025

Course director

  • Bognár Rita

    research associate professor,
    Department of Biochemistry and Medical Chemistry

Number of hours/semester

lectures: 24 hours

practices: 0 hours

seminars: 0 hours

total of: 24 hours

Subject data

  • Code of subject: OTF-VFM-T
  • 2 kredit
  • Biotechnology BSc
  • Optional modul
  • spring
Prerequisites:

OTN-MBBS-T finished

Course headcount limitations

min. 5 – max. 24

Available as Campus course for . Campus-karok: TTK

Topic

The main objective of the course is to develop the business orientation skills of the students, while deepening their knowledge in business models, business plans, innovative business strategies, time-, product-, process- and human resource management. Participants will have the capability how to develop healthcare businesses in international environment and how to plan better their time.

Lectures

  • 1. Global healthcare - Bognár Rita
  • 2. Different healthcare systems - Bognár Rita
  • 3. Regional healthcare - Bognár Rita
  • 4. Different types of business organisations - Bognár Rita
  • 5. Innovation, Innovative businesses - Bognár Rita
  • 6. Business Model Generation - Bognár Rita
  • 7. Business plan - Bognár Rita
  • 8. Business plan development - Bognár Rita
  • 9. Intercultural business communication - Bognár Rita
  • 10. Basics of Marketing in healthcare business - Bognár Rita
  • 11. Production - Bognár Rita
  • 12. Product and process management - Bognár Rita
  • 13. Quality management - Bognár Rita
  • 14. Time planning, Time management - Bognár Rita
  • 15. Human resource management - Bognár Rita
  • 16. Team building, Team work - Bognár Rita
  • 17. Strategic management - Bognár Rita
  • 18. Risk management - Bognár Rita
  • 19. Healthcare finance - Bognár Rita
  • 20. Introduction to accounting and financial management - Bognár Rita
  • 21. Sustainable healthcare - Bognár Rita
  • 22. Presenation methods and techniques - Bognár Rita
  • 23. Administration, Documentation, Reports - Bognár Rita
  • 24. Summary - Bognár Rita

Practices

Seminars

Reading material

Obligatory literature

Literature developed by the Department

Neptun, Teams

Notes

Recommended literature

1. Baum Neil, Thomas Raju : The Basics of Business of Medicine, 2015

2. Helen Ewing: Healthcare Finance: An Introduction to Accounting and Financial Management, 5th edition, 2013

Conditions for acceptance of the semester

Online tasks in Moodle, Socrative + online essay work + presentation of the essay which should include the innovative business idea of the student.

Mid-term exams

TVSZ szerint

Making up for missed classes

No way.

Exam topics/questions

Neptun, Teams

Examiners

Instructor / tutor of practices and seminars