New design, highlighted content, interesting news, interviews, videos – that’s what our new website, offers since March 24. The goal of our developer team was to create an all-encompassing, easy to use online surface, and we hope that it will bring joy and satisfaction to all visitors and Medical School employees and students.
Head of the Marketing and Communication Department, Mr Tibor Pál, talked about the characteristics and future steps of development.
written by Rita Schweier
-Why was creating a new website relevant and important?
The previous two decades taught us that the competitiveness of an institution – aside from physical infrastructure and quality services – is highly influenced by the type of online presence it has. Therefore the quality of our online presence is important to preserve our competitiveness, especially in international markets. For a Medical School, this is even more important, since here education, research and healing all get key roles. When a visitor arrives on the website, they create an image about the institution really quickly, even if their final decision about the quality of the institution is not based on the website. An easy to navigate, modern, tasteful website is a must nowadays; the dedicated developer group of the Marketing and Communication Department was created for this exact purpose.
-Which points were considered during development?
The leader of the developer group, László Fekete dreamt up a website that serves not only the internal information of students and employees, but also the demands of the large number of local and international visitors. Therefore, the content was subordinated to the colourful, versatile communication of our faculty that raises our reputation and ranking. Meanwhile, functionality was of course not allowed to be out of focus either.
This website is for everyone. We hope that this new, modern appearance will help our goal to raise our Medical School among the TOP 200 worldwide.
-Are there elements you would like to emphasize for visitors?
I believe a website is good if there is nothing specifically highlighted, if everything is balanced in the eyes of the visitor. I think that this is a modern, up-to-date smart website, where every function is aesthetically pleasing and easy to use on phones, tablets and laptops as well. Our web graphic designer has a huge role, winning local and international awards with their work, too.
-Are you planning developments in the future?
Of course, the website requires constant work, like every similar development – we are now on version 1.0. We will be striving to continually increase internal and external user satisfaction. For this, reviews, responses and suggestions are important, and we are always looking out for these. The optimization and redesign of current sub-sites will play a key role in the future. Our shared goal with the Dean’s Leadership is to integrate every self-developed sub-site of departments and clinics into the central website, making sure to keep the unique features of all. We are also planning to strengthen our online presence on the platforms of our recruiters as well. We will be cooperating with our international partners to develop the contents of the websites advertising our faculty on their markets.
-How big was the team working on the new website?
We have a big group, and all of them deserve praise. Aside from our internal colleagues, we also had workers from external organisations cooperating, therefore this was a joint effort of many – and we did an A+ job. I would like to emphasize the work of dr. László Grama and László Fekete, who were the directors of the project, and dr. Péter Maróti and dr. Péter Bogár from the 3D Centre, who coordinated and managed the front end development. I am grateful for our graphic designer, Zoltán Egri, and the two IT techs responsible for the back end development, Zsolt Bencze and Sándor Mihály. Helping the development of structure and content were Tibor Rafa-Gyovai, dr. Zsófia Duga, Rita Schweier, Klára Somodi, Viktor Harta, Nikolett Tárnoki, Loretta Torma, Máté Lorecz, Lívia Csidei, Kálmán Sebők and Márta Bagány, joined by at least 20 testers in an exemplary cooperation.